Lady Gaga’s New Fragrance Will Smell Like Honey, Vanish in Midair

Sunday, 7 April 2013

Lady Gaga’s New Fragrance Will Smell Like Honey, Vanish in Midair




Perfume is always a weird thing to hype Because there's no way to convey exactly what it's like up to you let people sniff it for Themselves. Lady Gaga's doing her best, though, by publishing a long press release about her forthcoming fragrance, called Expired Fame, on her website today. As Previously reported about, it comes out this September, and the ad campaign was directed and photographed by Steven Klein, the bottle (shown) was designed with Nick Knight.
The actual scent Itself, All which Gaga HAS Described as everything from smelling like "blood and semen" to an "expensive hooker," sounds very complicated. According the the release:

    
Lady Gaga Fame is the first ever black eau de parfum sprays That Becomes clear and invisible once airborne. The black-to-clear fragrance is a fantastic innovation of patent pending fluid technology, Exclusively Launched with Lady Gaga Fame ...

    
The innovations in Lady Gaga Fame go beyond the black-to-clear fluid: The olfactory structure Itself est aussi very rare for the fragrance industry. Traditionally, perfumes Have a pyramidal structure - a hierarchy of sorts with top, middle and base notes. This fragrance, on the other hand, HAS called Expired only the "push-pull" technology, Where the ingredients interact together to highlight different aspects of Each olfactory notes at the same time, without any hierarchy structure. All of the Notes Were Harmoniously crated to work together thanks to the complimentary properties of EACH ingredient, All which allow for a true metamorphosis of the scent When worn on skin.

    
The scent is built around three main agreements: dark, sensual, and light. The dark agreement was inspired by Belladonna, the deadly nightshade possessed by haunted beauties since the 18th century. From this darkness, the fragrance Evolves to a sensual agreement of opulence, a fusion of dripping honey, saffron, and apricot nectar. And lastly, the light whispers agreement magnificence. The rich floral layer of crushed tiger orchid & jasmine sambac Embodies timeless beauty. The agreements work together to create a fragrance of floral and fruity Elements, with the star ingredient inspired by Belladonna leveling out the whole fragrance and giving Lady Gaga Fame icts signing as a scent.
Translation: It looks black in the bottle but will not stain your clothes, and it smells like honey, saffron, apricots, orchid, and jasmine, All which sounds nice.

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